Born as a start–up, ShippyPro is
a global e–logistic solution for e–merchants all around the world. Back to 2016, the logo had to represent company values: bold, different, promising, open to interpretation. It all started with two hands connecting each other. Carriers connected to Sales Channels, merchants connected to their customers, people connected to their parcels: an infinite chain designed to “Make people work better”, easily.
In order to stand out we avoided the traditional blue of the service industry: the whole identity is characterised by a vibrant turquoise and a super filled magenta.